1. USE HIGH QUALITY RENDERS ON YOUR WEBSITE
Having a website for your business is another means of digital marketing that Design Professionals and Real Estate Developers can use. The best way for designers to show their expertise is through pictures of finished projects and the best way for real estate developers to market their properties is through existing photos.
However, what if there are no pictures for you to show because the project is still ongoing? That may take months before completion. What if you have finished projects but no good pictures of it to post online? What if the property your marketing doesn’t have a structure yet? Or the property has a house already but needs to undergo renovations thus also needing new furniture. All of these problems can be solved through recreating your designs digitally with photorealistic 3D renderings.
A portfolio is what showcases the capabilities and expertise of a design professional and real estate developer thus needing amazing and high quality imagery. However, as said above, there are many factors that can affect them from having to post their projects online. Having to go through these factors takes a lot of time and effort before producing content for the website portfolio and blogs.
But with 3D rendering, we can recreate everything digitally while the project is still ongoing or even in the initial stages of presenting to your clients. 3D renderings provides stunning imagery of a house or building showcasing the design on any angle at any type of day and weather and can showcase interior designs with a specific choice of furniture, fixtures, and decors.
2. USE YOUR RENDERINGS ON SOCIAL MEDIA
One of the most versatile strategies that Design professionals and Real Estate Developers can use to reach their target audience is marketing through social media. According to statistics by Statista this 2021 there are about 223 Million social network users in the U.S. This presents a great opportunity to attract clients online and the best way to catch their attentions is through high quality visuals. Social media posts with images get two (2) times more engagement than those with texts only, and posts with videos get even more engagement than those with images and text only. Imagine the amount of prospective clients you can attract with high quality 3D renderings and visualizations.
There are different social media platforms where you can market your business. For images, you can use Facebook, Instagram, and Pinterest. For videos and animations, you can use Youtube. 3D Renderings and animations help Design professionals and real estate developers’ net clients on these social media platforms.
3. USE 3D RENDERINGS FOR YOUR PRESENTATIONS
Most, but not all, of your clients may not understand clearly when they look at a 2 Dimensional floor plan. This can make them unsure of your design and the decisions they are going to make with regards to it. 3D Renderings help you present your designs to your clients and help you convey your ideas clearly. With exterior and interior renders you can quickly convey to your clients your design intent in photorealistic quality.
Lighting and colour are the most important elements when it comes to design and you can showcase this clearly through 3D renderings. We can present the ideal lighting and colour palette to each scene showcasing the perfect blend of light and colour.
Be ahead of your competition and make use of this technology. With them being able to see your amazing design solutions through high quality renders, your clients will surely approve your work quickly and hire you for the job.
4. USE 3D RENDERINGS FOR REAL ESTATE
Most prospective buyers nowadays start their search for the perfect house online and what better way to attract these clients than through high quality 3D renderings. This enables buyers to step into a home through a 3-Dimensional experience. There are many types of renderings that can help net these buyers.
Through our Exterior Renderings, they can view the house or property and how it looks on any angle and on any time of day may it be morning, sunset or night time scenery. Interior renderings can also help these buyers see how each room looks, showcasing different types of designs and sets of furniture. Another way to help clients understand the space more is through 3D Floor Plans. Rather than showing a boring 2D plan which most professionals use nowadays, 3D floor plans are the best way of showcasing the layout of the house and how rooms are interconnected with each other. Virtual tour is a 360 degree experience for buys. It allows them to view the entire space in 360 giving them the experience of walking through the home at the comfort of their couch.
3D renderings will help you throughout the entire building and selling process. It is necessary that all real estate developers should take advantage of this technology.