For entrepreneurs looking for ways of driving more traffic to their business’ websites, one great idea that’s rapidly gaining popularity is the “Instagram Story.” In short, an Instagram story is a brief video or photograph series designed to illustrate a user’s experience, and in most cases, has been shot by an Instagram user. The goal of an Instagram Story is to make the consumer feel like they’ve actually been there, and to encourage them to follow the owner of the picture (or Instagram account, in some cases). For businesses, an Instagram Story can help draw in new customers, as well as help them build strong relationships with existing ones.
One thing to remember when creating an Instagram Story is that it should be no longer than about 5 seconds in length. It doesn’t need to be too creative or artistic, but should be something that speaks to its audience. For example: Someone searching for a pizza place uses Instagram to search for toppings, and finds a picture of the chef making a pizza for his friends. While it may not sound like much, this man may have many Instagram followers because of what he’s seen. A good story tells its audience what it is that they’re looking for, while keeping it simple and direct to the point. When you post an Instagram story, make sure it is both catchy and interesting. Research what kinds of things your followers are searching for on Instagram so that you don’t overdo your promotional efforts. You can post an Instagram story that is directly related to one of your products, or even make an entire Instagram story based around a single product.
Engaged With Followers
An Instagram Story will help you not only gain more followers and likes, but it will also get you into the conversation with your viewers. People tend to be much more engaged with stories that are posted on their favorite social media platform. As such, it’s important to keep an Instagram story interesting and up-to-date. Here are a few tips to ensure that yours becomes a hit. Do research! An Instagram story can be a highly engaging way to get people involved in your business. If you’ve already created an Instagram account for your business, it’s time to start spreading the word about it. Search for influencers in your industry, and post on their pages to get the ball rolling. Not only will you get more followers and a rise in popularity through search engine results but you’ll also begin to build relationships with other Instagram users. They will look to follow you, too, once they notice your posts on their walls.
Share Your Content
Posting an Instagram story can be a bit time consuming, especially if you have a large following. You want to keep people engaged so that they will continue to share your content with their friends and followers. The goal is not to try to sell them anything in your story, but instead, to provide interesting facts or trivia that you have uncovered through your research. It is also helpful to make the story as personal as possible: the more personal you make yourself, the more likely your followers will be to connect with you.
Use Popular Tags
One fun idea is to post pictures of you and your family, or pictures of your pets. If you love animals, you could tag a photo of your pet, or a picture of your home, with a caption explaining what it is and where you found it. This is a great way to give your Instagram followers tips and hints about something they might not have thought of before. Also, keep in mind that Instagram allows you to use a wide variety of popular tags. Choose a few that you find interesting, then use them wisely when posting to keep the content interesting and up to date.
A lot of businesses choose Instagram as one of their social media tools, and for good reason. The platform allows them to put engaging content behind compelling headlines, which creates a wonderful experience for users. To get more followers on Instagram, it is important to remember that it is important to post regularly, and share links to content with your followers. These simple tips will help you get more Instagram followers and get them involved in the conversation.